Ale Velázquez Martínez
Hello! I'm a UX/UI designer from Mexico City, I love crafting digital and physical experiences that create meaning and value for users.
Merging diverse design perspectives and experimentation are key to my process.
Currently based in Vancouver, BC.
UX Strategy
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UI Design
|
Brand Building
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Furniture Design
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Art Direction
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UX Strategy | UI Design | Brand Building | Furniture Design | Art Direction |
My work experience ranges in:
Aster SD
overview
Digital Sound Curation Tool
Music is a personal and profound experience, capable of shaping moods, moments, and memories.
Our digital experience with it should be just as intimate, allowing us to curate a soundtrack that truly resonates with what we value and find meaningful content beyond generic algorithms.
Type
UX Design & Research
UI Design
Branding
Case Study
Grad Project VFS
2023
Innota
overview
A note-taking web application
The educational software market is expected to reach $14 billion by 2026. students and universities are constantly looking to upgrade the experience around education in a digital era.
Digital products need to address problems students encounter throughout their learning process.
Type
UX Design
UI Design
Brand Identity
Case Study
VFS Client Collaboration
2023
Soul Foods
premise
Source Produce & Food Experiences
We come from earth and our source is in it.
We believe in reconnection and noursihing relationships. Starting with the one to our food. We want for everybody to have access to products and knwoledge that nurtures their connection to their own source.
Type
Branding
Brand Guidelines
Brand Strategy VFS
2022
Antología algunas cosas importantes
overview
Homeware and Furniture Brand
Design Week México selected LECA to commission a piece of collectible design within "INÉDITO: EDICIÓN LIMITADA," one of the events celebrated during the week of design in Mexico.
Case Study
LECA at Design Week México
2021
Type
Furniture Design
Visual Communication
Social Media Campaign
Art Direction